October 21, 2017

Cognitive dissonance reduction in conservative and liberal Christians

Here’s a study that reduces the effects of cognitive dissonance of Christians.

While this is about religion, cognitive dissonance can be a pernicious little beast for marketers. Take away the concepts and ideas, don’t focus on the subject matter.

Link:

http://mindblog.dericbownds.net/2012/02/cognitive-dissonance-reduction-in.html